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About the Organisers
The NZ Business Games run by Fordward Thinking
Jill Ford, MBA (Distinction)
BSc Hons, Certificate of Direct Marketing, Certificate of E marketing
www.sponsorshipinfo.co.nz
Fordward Thinking specialise in the key areas of; project management, sponsorship, events, cause marketing, social marketing, promotion, E & Direct marketing.
We have 20+ years experience in sales, marketing, social marketing, events, sponsorship and project management and have worked in New Zealand and China; in government, corporate, non for profit and charitable sectors.
Our expertise is in the design and implementation of events, sponsorship and integrated marketing programmes, including social marketing integrating with other marketing disciplines such as; promotional marketing, E / Direct marketing
We specialise in ‘thinking outside the square’, coming up with innovative solutions, followed by action plans and well executed implementation.
Whether you are a non for profit, government or a corporate we will develop innovative and exciting ways to get your message / brand across through genuine ‘integrated experiential marketing’. No matter whether the project is small and internal for staff, families or selected clients or national involving several centres, and thousands of people, we can assist.
Over the years these have been a wide variety including childrens, sports, corporate, conferences, cultural, involving the whole marketing mix from web sites to PR, merchandising, street signage, advertising etcMajor events
NZ Business Games – based in Wellington this has grown over 14 years to be the single largest business house event in New Zealand, involving over 50,000 competitors during that time. Major sponsors have included WestpacTrust, TMP Worldwide, Computerland, Brookers, LIQUID.co.nz, SPARC, ACC.
Meridian Kids Mountain Bike Jams – This event was originally coordinated for the Health Sponsorship Council, with the aim of encouraging more young children to get ‘on their bikes off the road’. 2009 is the ninth year and the 4th year with Meridian as the naming sponsor. The Jams are held in 7 centres throughout NZ, during March to May each year.
www.kidsbikejams.co.nz
In the heart of Wellington in Mt Victoria - hundreds of bikers take to the tracks of Mt Victoria for 12 / 6 hours of non stop mountain biking, adrenaline, fun, action, music and socialising .
After just two years it has already become an iconic mountain bike event in the region.
www.wildwellington.co.nz
Wellington Chinese New Year Festival
This is done in partnership and in just 4 years has become a major cultural festival in Wellington. In 2005 it involved 10 days of activity including Festival Day, Schools Programme and a Kite Festival. Acrobats from China and a massive Fireworks display were highlights of the festival in 2005. Numerous organizations are involved ranging from all local Chinese groups to the Zoo, Te Papa and Capital E. www.chinesenewyear.org.nz
Wellington Summer City Teddy bears Picnic
After the Christmas Parade this is the largest children’s event in the City, it attracts thousands of families to the Botanic Gardens, for free entertainment and activities. Acts are brought from around NZ and there is something new each year.
http://www.teddybearspicnic.co.nz/
Smokefree National Schools Aerobics
This was initiated by Jill Ford in response to the Health Sponsorship Councils desire to target teenage girls with a trendy Smokefree ‘product’. Jill ran it for four years growing it to include hundreds of students from the majority of schools in NZ. The national body NZ Aerobics now runs this. Major sponsors included Reebok, Yoplait, and Mainland.
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Games organised by Fordward Thinking
PO Box 7174, Newtown, Wellington 6242
E-mail info@businessgames.co.nz
For human contact - phone 04 389 4496.
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